People Are SCREAMING Over How Expensive Beyonce's New Balmain Merch Line Is

16 July 2018, 15:43

Beyonce Balmain Merch Collection
Picture: Kevin Winter/Getty Images for Coachella
Katie Louise Smith

By Katie Louise Smith

Beyoncé has blessed us with exact replicas of her Coachella hoodies but some fans aren't exactly thrilled with the Balmain prices.

Beyoncé has just dropped a brand new merch collection with french fashion house Balmain and fans are absolutely LOSING it over how much it costs.

The new collection gives fans a chance to get their hands on an almost identical cropped hoodie that Beyoncé wore during her historic Coachella set earlier this year. It includes t-shirts, standard full length hoodies and, of course, the yellow and pink cropped hoodies that Beyoncé wore on stage for both of the iconic weekends at the music festival in Indio, California. All of them are emblazoned with the iconic BAK crest.

If you cast your minds back to April, you'll know that Beyoncé dropped very similar designs on her official merch store just after her historic Beychella set. They were only available for a limited time and managed to sell out pretty quickly. The prices were pretty standard for Beyoncé merch.

Prices for this new Balmain collection, however, range from $290 (for the t-shirts) all the way up to $1,790 for the cropped embroidered sweatshirt. Printed hoodies will set you back $595.

Needless to say, people are quite perplexed over the price of the new collection, which many of her loyal stans will never be able to afford.


While the prices are absolutely WILD for a what is essentially a printed t-shirt with 'BALMAIN' slapped on it, all the proceeds will be going to a good cause; the United Negro College Fund. The money raised will fund scholarships for black students and general scholarship funds for 37 private historically black colleges and universities in the US.

Doing your part to support an incredibly important cause while rocking the official uniform of Beyoncé's sorority?! I'm in. Apologies to my landlord in advance for the rent he will not be receiving this month x