Justin Bieber Unveils Behind The Scenes Teaser For New Fragrance The Key - Video

9 July 2013, 09:26

The '#ThatPower' singer is back with a new video teasing his latest perfume release.

Justin Bieber has unveiled a behind the scenes teaser video from his brand new fragrance The Key.

The 'Boyfriend' singer is readying his third fragrance for release later this year, and treated fans to some brand new footage from the perfume's advert shoot.

"In case you were wondering… #thisiskey," Justin tweeted this week, alongside a video that shows him filming the promo out in Copenhagen several weeks ago.

Justin is seen posing alongside a brunette model while dressed up in a white vest and tuxedo jacket, while other teasers show a table full of keys and an owl glaring out of a window.

Check out the teaser for Justin Bieber's new fragrance advert below:

The 'Beauty And A Beat' singer has been teasing his new single 'Heartbreaker' in recent weeks and seemingly confirmed the song is about ex-girlfriend Selena Gomez when he shared  picture of the two together.

Justin Bieber is expected to return with a brand new 3D concert movie later this year, which manager Scooter Braun has revealed will be distributed in a "unique" way.