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26 January 2013, 11:09
24 year old Alice Blackie from Newcastle set up Pink Boutique to make a bit of extra cash - now she's on target to make £1 million in her first year
Alice started the company from her house to supplement her income whole working 3 jobs to pay her mortgage.
As her client-base grew she had to move out to her garage.
Now she has city-centre premises in Newcastle and in the two weeks since launching her new website has seen over 31,000 hits.
Social media's another important aspect of her business - with over 10,000 followers on Twitter and 36,000 fans on Facebook.
Celebs such as the girls from Geordie Shore and Maria Fowler from TOWIE are on Alice's long client list - with orders coming in from across Newcastle, Glasgow and London, as well as abroad in places like Canada, Australia and Estonia
Here, Alice talks to Capital's Anna Harding about how it all came about