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10 July 2013, 15:22 | Updated: 30 March 2016, 13:50
Aston Villa launch a baby kit for the Duke and Duchess of Cambridge
Prince William is a fan of the Aston Villa and the club is looking to cash in on royal baby merchandise.
Kate's due to give birth on Saturday
The Birmingham-based club has released an image of the baby line with "HRH" for His or Her Royal Highness on the back
The club is also looking to produce bibs, booties, dummyies, bottles, and plates with the Villa logo.
Aston Villa finished 15th, just two spots above relegation, in 2012-13.