People Are SCREAMING At How Expensive Bella Thorne's Makeup Line Is

14 August 2018, 17:22

Bella Thorne Filthy Fangs Palette
Picture: Alberto E. Rodriguez/Getty Images/@bellathorne via Instagram
Katie Louise Smith

By Katie Louise Smith

Bella has also been accused of stealing the aesthetics of a palette from another online makeup brand.

Bella Thorne ain't a businesswoman, she's a business, woman, but she might have landed herself in a spot of trouble with her most recent merch drop.

Bella has launched a series of merch products under the name of her record label 'Filthy Fangs'. She's selling t-shirts, hoodies, underwear, lighters, cigarette papers... you name it, she's got it.

She's also launched a make up line as part of the collection and the first product is a (cruelty free) 9-colour eye-shadow palette. There's two palettes available; the Ocean Drive palette and the South Beach palette. Both of them managed to sell out within a few hours of launching (yaaas!) despite a bit of backlash from the internet.

A post shared by BELLA (@bellathorne) on

A post shared by BELLA (@bellathorne) on

A post shared by BELLA (@bellathorne) on

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While they look gorgey, not everyone is impressed with how much she's selling them for. The yellow palette will set you back $50 (£40) and the orange palette will cost you a whopping $60 (£47), which, when you think about it, is actually quite expensive for what you're getting.

The most expensive palette in Kylie Jenner's range is $65 and contains 21 shades, while her standard 9-pan palette is $38. Even the Fenty Beauty 16-pan palette ($58) is cheaper than Bella's South Beach palette.

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It's not just the price that has pissed off the internet, people also appear to be calling out Bella for copying the palette from an online brand called Juvia's Place. From the shades to the colour of the packaging, fans are claiming that Bella and her team stole the aesthetic of the palette.

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Juvia's Place responded to the claims on Twitter but has since deleted the tweets. A statement was also issued to Teen Vogue, reading: "We’ve seen the backlash and it’s uncomfortable to watch. Yes there are some similarities across every spectrum but we need to keep pushing forward. It’s unacceptable, seems like Bella’s team members didn’t do enough research. Hopefully they learn from this experience and move forward shining. We wish them the very best of luck."

Bella responded to the tweets on Twitter: