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Pop's Next Generation In Pictures
6. Rita Ora
Rising star Rita Ora was quietly signed by Jay-Z to the '99 Problems' rapper's Roc Nation label back in 2009 and turned heads earlier this year when she featured on DJ Fresh's Vodafone Big Top 40 smash hit 'Hot Right Now'. The 21 year-old singer-songwriter has since teamed up with Tinie Tempah for her debut UK single 'R.I.P.' and her upcoming first album is widely expected to boast collaborations with the likes of Drake and will.i.am.