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3 January 2013, 10:16 | Updated: 3 January 2013, 10:55
The 'Where Have You Been' singer takes fans on a tour of her home country in the new campaign.
Rihanna has shared a link to a brand new tourism campaign video for Barbados which sees her showing off the sights and sounds of her home country.
The 'We Found Love' singer has paired up with the Barbados Tourism Authority for the new campaign, as part of an advertising drive for the Caribbean nation.
Rihanna is seen cycling down country lanes, playing dominoes with some of the locals and relaxing on secluded beaches in the newly unveiled promo video, and tweeted her support for the drive on Boxing Day last week (26th December).
"Part of my #Barbados campaign! Miss the beach!!!" Rihanna tweeted, as well as sharing a picture on her official Instagram account.
Rihanna has also been fuelling further reports of a reconciliation with ex-boyfriend Chris Brown, after sharing a picture of two in bed together as her first tweet of 2013.
Rihanna is due to continue promoting her new album 'Unapologetic' this year as well as launching her new 'Diamonds' world tour.
Watch a video of Rihanna in the new tourism campaign for Barbados below: