Win Prizes with Joe's Ice Cream

Capital could be kick starting your summer early thanks to Joes Ice Cream!

Catch the Capital Street Stars on Saturday 23rd May at Joes Ice Cream on Wellfield Road, to get a free taste of their vanilla ice cream and you could win a whole load of summer experiences with the Capital Vanilla Thriller game card.

You could win prizes including

Tickets to Oakwood Theme Park and Bristol Aquarium

Taste… Win… Scream!

Joe’s Ice Cream has been producing its famous vanilla ice cream in South Wales for nearly a hundred years. The founder, Joe Cascarini came to Wales from the Abruzzi Mountains in Italy in 1922 and as a passionate ice cream lover sought to add a truly Italian flair to his family run café. Following a secret recipe from his home in Italy, he sourced the finest ingredients in Wales and introduced the most unique tasting, luxury Italian ice cream. That sacred recipe remains unchanged and safe in the heart of the family who still make the very same unique vanilla ice cream today.

In February 2013, due to customer demand, Joe’s Ice Cream opened its first parlour in Cardiff at Wellfield Road, just by Roath Park. The famous vanilla ice cream is freshly churned on the premises daily ensuring that Cardiff customers can enjoy the unique vanilla taste that sets itself apart from any other. Everything else is just ice cream!

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