Instagram’s Rich List Has Been Revealed & Selena Gomez Can Buy A House For Every Post

30 June 2017, 15:32 | Updated: 4 December 2017, 11:10

Instagram earners

These stars and influencers get silly money for every sponsored post.

Being an Instagram star can be a pretty profitable business, but we never expected quite how much… the first ever Instagram Rich List has revealed how much the most-followed people on the site earn and it’s crazy money!

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Selena Gomez – the most-followed star on the site with 122 million fans – can rake in $550,000 per sponsored post (approximately £425,000). Yep, she literally earns enough to buy an actual HOUSE for every ad post.

Kim Kardashian took the number two pot with $500,000 a post, and Kylie Jenner came in at fourth with $400k per sponsored picture.

Hopper revealed, “Instagram is now an incredibly effective marketing tool for brands and it’s fascinating to see how celebrities and influencers are able to monetise their accounts to so effectively.

“With approximately 700 million active monthly users across the world, it offers a wealth of potential customers for brands that have the budget to harness the influence of the people on our lists, and a chance for people to make a real career out of ‘gramming’.

“In the last couple of years influencers and celebrities have really caught on to the fact that endorsing brands on Instagram pays off, and as you can see from our Rich Lists, there is a serious amount of money to be made.”

The lists, compiled by Hopper HQ using a mix of internal data and information available publicly, also include a top ten of non-celebrity influencers and the UK’s very own Zoella makes an appearance at number four, earning $14,000 per post (aka £10,000!).

Celebrity Instagram Rich List:

  1. Selena Gomez – 122 million followers – $550,000 per post
  2. Kim Kardashian – 100 million followers – $500,000 per post
  3. Cristiano Ronaldo – 104 million followers – $400,000 per post
  4. Kylie Jenner – 95 million followers – $400,000 per post
  5. Kendall Jenner – 81.7 million followers – $370,000 per post
  6. Khloe Kardashian – 68 million followers – $250,000 per post
  7. Kourtney Kardashian – 57.8 million followers – $250,000 per post
  8. Cara Delevingne – 40.4 million followers – $150,000 per post
  9. Gigi Hadid 34.7 million followers – $120,000 per post
  10. Lebron James – 30.7 million followers – $120,000 per post 

Influencer Instagram Rich List: 

  1. Huda Kattan – 20.5 million followers – $18,000 per post
  2. Cameron Dallas – 19.8 million followers – $17,000 per post
  3. Jen Selter – 11.3 million followers – $15,000 per post
  4. Zoella – 11.1 million followers – $14,000 per post
  5. Nash Grier – 10.2 million followers – $13,000 per post
  6. Chiara Ferragni – 9.7 million followers – $12,000 per post
  7. Julie Sarinara – 4.6 million followers – $10,000 per post
  8. Aimee Song – 4.6 million followers – $9,000 per post
  9. Danielle Bernstein – 1.7 million followers – $7,000 per post
  10. Liz Eswein – 1.3 million followers – £6,000 per post

Anyone else totally Googling how to get more followers on Instagram? This sounds like the dream job! 

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