No Promises Cheat Codes Feat. Demi Lovato
9 April 2013, 14:44
The 'Countdown' singer has been championing her mother ahead of her world tour.
Beyonce has named her mother Tina Knowles as the biggest inspiration in her life.
The 'Love On Top' singer can be seen appearing in a new video clip for the Chime For Change campaign, supported by Gucci in promotion of women's empowerment.
"My mother always sees the beauty in every human being," she declares in the clip. "I think her gift is understanding and helping people get to their best selves.
"Her gift is finding the best qualities in every human being," she adds as she sits on an apartment floor.
The singer will also be headlining a special concert for the campaign – taking place at London's Twickenham Stadium on 1st June.
Watch Beyonce talking about the inspiration of her mother Tina below:
Meanwhile, the star is also preparing to head out on her 'Mrs. Carter Show' world tour this month.
The Destiny's Child singer will perform six nights at London's O2 Arena as well as dates in Manchester and Birmingham.